The appellation of Cotes de Provence covers a wide area from Aix east to Cannes. Although much of the production is dry rosé wine made from Cinsault, Carignan, Syrah, and Cabernet Sauvignon, it also includes red and white wines. Provence has a warm Mediterranean climate with adequate rainfall, and the cold Mistral wind provides a cooling influence, but the best sites are usually sheltered.

Sacha Lichine is a man of pedigree. His father, of Russian descent and American mother, had built their wealth and reputation with a Bordeaux business, which included Chateaux Prieurie Lichine and Lascombes in Margaux. Sacha Lichine has continued with the family tradition for innovation by drawing on his wide winemaking experience and his keen understanding of consumer needs for a range of contemporary Mediterranean wines with ‘chicken’ labels, whose fruit-forward style makes them immediately enjoyable. They are southern French with a distinct New World accent.